An interesting collection there. I’ve seen a more recent collection of 60′s and 70′s airline advertisements so it’s great to see some earlier examples. Back when of flying was a luxury and the service was a little better too!
The advertisers really knew how to attract the attention of the well-paid (male–we must assume) audience back then. With all apologies to Vance Packard’s classic The Hidden Persuaders (a book about advertising) the message and means of delivering that message was forthright–sex appeal sells!!!
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An interesting collection there. I’ve seen a more recent collection of 60′s and 70′s airline advertisements so it’s great to see some earlier examples. Back when of flying was a luxury and the service was a little better too!
I need some of these outfits.
Wish I was born about 60 years ago so I could eat a meal on TWA….all i get now is peanuts!
I think some of those flight attendants may still be flying.
Love the ads! Really fascinating!
the Article is great, just one minor correction. Czech Airlines poster can not be a 1950s poster, as Czech Airlines were established in 1993
The advertisers really knew how to attract the attention of the well-paid (male–we must assume) audience back then. With all apologies to Vance Packard’s classic The Hidden Persuaders (a book about advertising) the message and means of delivering that message was forthright–sex appeal sells!!!