- This lovely street right in the center of the centro storico is a shopping mecca for those who visit Florence. Named from the famous Tornabuoni family whose palace lines the street and is currently a private apartment complex. Via de' Tornabuoni was once the premier shopping street in the city, but recent development has forced many of the independently operated businesses out, i.e. Seeber International Bookstore, Doney's. Nearby is the Via della Vigna Vecchia, an off-shoot of Tornabuoni which leads down towards the Arno, which also has numerous swanky, luxurious shops. Nonetheless, many major shops line these two streets, such as Loro Piana, Gucci, Salvatore Ferragamo, Emporio Armani and Tiffany's.
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