Ignore, if you can, the crass antics of the touts outside with their guillotine, severed heads, blood-soaked bandages etc. Although this new kid on the chopping block - voted best scary attraction in the UK two years running - is very much a London Dungeon lookalike, in our opinion it's a more rounded and possibly (?!) less gross attraction than its neighbour. OK, we were chased by a nutcase intent on ripping out our lungs and eating our eyeballs, but before that we were treated to tall tales, special effects and a good helping of humour by well-informed costumed guides and holograms of characters from the past. So, as well as being scared half to death, you can learn about the history of the bridges, "experience" the fires that destroyed the most famous London Bridge and find out, among other things how the rhyme 'London Bridge is Falling Down' came about.