NileGuide Expert Says:

Home to the cool of ‘fitzroyalty’, Fitzroy is one of Melbourne’s hippest suburbs. Don’t neglect the Gertrude Street end of Brunswick Street; the housing commission flats only add to Fitzroy’s cultural mix and it’s home to the best fashion boutiques.

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3065 Melbourne, Australia


+61 3 9658 9658(Tourist Information)


Melbourne's inner-city suburb Fitzroy is where the cool kids come to sip their lattés and pick up the latest threads. Local fashion designers rub noses with retro apparel in this youthful hood, where a caffeine hit is never far away.

Melbourne's first suburb, Fitzroy's history was working class roots which combined with today's gentrification of the area provides for a textured contradiction that add to Fitzroy's charm. Designer luxuries are dripping into Fitzroy's bohemian air, and Brunswick Street is the best place to see it all.

Terrace houses host shop fronts of all descriptions, and bars, cafes and fashion shops reign supreme. A strip for all times of day, the brunch set spill on to a sunny day till dusk when the coffee turns to beer.

Make like Fitzroyalty and start with breakfast at Birdman Eating on the leafy Gertrude Street at no. 251. Be sure to check out the local fashion talent at Obus and Alice Euphemia before turning corner to Brunswick Street where you'll find Douglas & Hope, Alpha 60 and Fat52.

Lunch at Alimentari (251 Brunswick St) is best for those that like their food mouth watering. The Lebanese meatball wrap is a favourite with locals. An afternoon of galleries, bookstores, designer home wares and numerous cups of coffee awaits. Be sure to venture into the tree-lined side streets between Brunswick and Smith Streets where there's a pub with decently priced counter meals on almost every corner.


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